Wednesday, July 15, 2020

The Top 6 Best Search Engines by Popularity

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Off-course, google shares more than 85 percent of worldwide search engine searches dominating at the top of the list.


Most of the online businesses meetings are around "How to increase traffic to the website?" "How to improve google search ranking?" "How to get high on google search ranking?" "How to write SEO to rank on the first page of google search?"


The new word to search for anything on the internet is -"Just Google It". This is how Google has captured our internet spending hours.


Most of us don't know more about other search engines that do exist on the internet. 


Google's algorithm is so advanced that it can serve more netizens than any other search engine. But it doesn't mean that we should ignore any other source which can drive organic traffic.  


Millions of people browse every day on the internet and being a businessman, you cannot just let go even a single opportunity if you are serious about your business.


The moment you start thinking beyond google, the first question on your plate will be, "What are other search engines apart from Google?" "What are the top 10 best search engines by popularity?" "How can I get more organic traffic from other search engines?"


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Questions are endless and to solve all those bombardments in your mind, here we have listed the top 6 best search engines in which you can try to increase your business opportunities and manage your privacy.


Top 6 best search engines by popularity are -


  1. Google
  2. Bing
  3. Yahoo
  4. Baidu
  5. Yandex
  6. DuckDuckGo

Here, we will discuss one by one about all the top 6 best search engines by popularity and why they are best for you.


1) Google - Though our conversation started with google and its market share. Google doesn't need introductions as it drives the largest number of traffic. 


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On both desktop and mobile searches, Google has captured the largest market share on the internet. From a business point of view, if you want to have organic growth or paid growth - Google can provide you the best service. 


Google's changes in the algorithm have made it easy for users to automatically bring them at the page which they searched in the past or they have been looking for it currently.


So, they have segregations and AI (Auto Intelligence) working for your business requirements. They have endless search features yet require more polishing.


2) Bing - Bing is the second most used search engine worldwide. Bing looks very similar to the google search result page making its the biggest competitor for google in U.S. searches. 


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Bing is owned and operated by Microsoft. In July 2009, Microsoft & Yahoo! had a deal that Bing will power search for Yahoo! searches.


Bing gives you relevant & good quality images instead of putting everything on your plate like google where you have to apply filters for digging more and more. 


You can play videos from thumbnails on the search page and social media integration is better than google. 


And the best thing with Bing is that it pays you for using it in the form of redeemable points. which you can use for gift cards and non-profit donations.


3) Yahoo! - Yahoo search engine is powered by Bing undoubtedly and Yahoo! ranks at number three because of a few unique search results.


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Believe it, or not, but the appearance of the Yahoo search page looks attractive with a lot of good quality images and eye-catchy stories and news. 

So, you may found search results similar to Bing but Its page design is worth looking and interacting.


Things which Yahoo does great are -


a) Website Backlink info - "linkdomain" is one of their search operators which can give you backlinks details of a particular domain.


b) Yahoo Finance - One of the search operators of Yahoo for personal finance-related content. You can get equally the best suggestion as the top financial institutions (TheStreet.com, CNN Money, Fobes.com, etc.) are providing. A very competitive interface for valuable results. Insights are useful for investors looking for a long term and short term investments.


c) Yahoo Answers - Useful question/answer service by yahoo which is interactive. As users think that they are interacting with yahoo.


d) Image Hosting & sharing - After Yahoo bought Flikr, the famous image sharing website. Yahoo is ruling the web in image sharing and hosting segments.


e) Yahoo Local - Another wonderful feature by Yahoo for local searches. If you are looking for a business-related query in your niche market then Yahoo Local is a more kind of polished digital yellow page. Unlike Google where everything will be dumped on your plate to choose.


f) Entertainment - There is a lot of stuff for entertainment on the Yahoo web portal. Travel diaries, music, sports, movie reviews, etc. You can share your travel journey or trip and you can share your weight loss journey and it may get featured if the content is inspiring.


4) Baidu - Baidu became famous because there are a lot of blockades for Google and non-Chinese search engines in China. 

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Baidu was founded by Robin Li in China. Baidu acquires almost 90% of voice searches in china. A minimalist look like Google with more than a billion mobile users across the globe. 


Due to its DuerOS voice assistant, Baidu processes around 2.37 billion voice searches every month. 


Thanks to AI & voice-assisted searches that made Baidu far ahead of its competitors like Alibaba, Sogou, Shenma, etc.


5)Yandex - The first search engine of the world. 


Search engine made by Russian makers Arkady Volozh and Arkady Borkovsky in the year 1993. They named it as 'Yet Another Indexer', which became Yandex.

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Yandex is the most popular search engine in Russia and its sharing search engine market of Russia by almost 50-50 percent with Google.

 

Country of origin is Russia and that makes Yandex the toughest competitor for Google in Russia.


6) DuckDuckGo - Privacy is the key to future digital market growth and non of the search engines in the world does it better than DuckDuckGo


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The non-profit search engine with only 86 employees was founded by Gabriel Weinberg in 2008.


The best thing about DuckDuckGo is that it doesn't store your search data. DuckDuckGo doesn't follow you during your searches. It doesn't show you relevant Ads as per your taste which google does to make money from Ads by tracking you.


They believe in giving you your space which will be as same as your friends and anybody in this world. No personalized searches and results. 


DuckDuckGo collects data from hundreds of different sources based on its algorithms. DuckDuckGo is receiving more than 50 million searches every day as of January 2020 global search engine searches data. 


DuckDuckGo does everything opposite to what Google does and still able to compete with other global search engines. 


Initially, everyone likes whatever Google does but after a time, you will start feeling that you are going through a lot of digital garbage everyday and you start hating it.


Privacy is the new digital marketing USP booming right now and DuckDuckGo knows how to maintain it. That is why DuckDuckGo has around 1.5 percent share in the United States Search engine searches.


"People Loves Privacy"

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Here, We have discussed The Top 6 Best Search Engine in the world and their uniqueness. Search engines are based on algorithms defined for user type, demography, target audience, business scope, future vision, and many more business strategies. 


Search engine providers are facing a lot of privacy laws imposed by different countries to protect the privacy of their users. Search engine providers are also obeying the law & implementing it region-wise as requested by that country and population.


During COVID-19, the Digital world is booming like a hot cake. SEO is the most famous world right now over the internet in digital marketing field. 


Everyone wants to teach about SEO and the benefits of SEO for your digital market. Teaching SEO is the hardest subject that everyone wants to teach you for free or at a lesser price without having much knowledge. 

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Though Search Engine's algorithms are updated based on Digital market Consumer Search Flow. It's always better to learn about digital marketing than learning paid SEO courses. SEO is a continuous process of updating algorithms of search engines and teaching it from a book will be injustice to the subject. 


Those Era's are gone when stuffing keywords used to be the right SEO technique for appearing on the first page of Google or any search engine.


Now, It's an equal opportunity for every search engine to grab as much as market share they can during this global health pandemic period. Whole world is on the internet instead of roads, every introduction and upgradation in search engine feature will decide its fate in future.


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